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Customer Reviews

Based on 1 review
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Y
Yahoo
Soft, delicious and beautiful

Translated from Japanese: I was looking for red and delicious meat.
It's just perfect.
It's tender and the more you chew the more delicious the meat gets and you can’t taste anything like animal odor.
And above all, the meat is beautiful. Of course, since the shop is organic, no strange coloring agents will be used.
Of course, you can enjoy freshly cooked hot steak, but I also recommend having the meat cooled down as steak sandwich with toasted bread and vegetables.

For Your Celebration

100% Grass-Fed Premium Beef Filet Roast Australia (500g)

Horizon Farms
BF197S

Directly imported from Australia and only available at Horizon Farms - the finest 100% grass-fed and grass-finished premium beef available. Each mini tenderloin filet roast (also known as filet chateaubriand) weighs around 500g (17.6oz.) and is the ideal cut for very special occasions. You can either cook it as a whole tenderloin or cut it into smaller filet mignon steaks of preferred thickness. The tenderloin is the most tender part of all beef cuts - choose the filet cuts for incredible tenderness. Murray Pure quality brings additional flavor and marbling that you would only see in upper range grain-finished beef. Of course without the use of growth hormones or antibiotics. No GMO feed. Sustainably and responsibly raised. For cooking use salt-free butter, sea salt, and freshly ground pepper. Although the tenderloin is very forgiving, we recommend cooking slowly to medium-rare. Read more about Murray Pure premium grass-fed beef and see the cooking instructions below.

Murray Pure - the leading brand of the finest grass-fed beef in Australia. "Up River, On Pasture, Under Sun". 100% grass-fed and grass-finished, free-range cattle raised on open green and lush pastures along the Murray River in Southeastern Australia - New South Wales. Glistening blades of grass, warming sun, mountain pure air, high annual rainfall, and sustainable river systems - the Upper Murray Valley provides one of the best microclimates on earth. Through a year-long process of selective breeding and final hand selection, Murray Pure set a new standard to 100% grass-fed beef. All beef products come with a high grade of marbling and are one of the finest available grass-fed cuts you can lay hands on. You can find Murray Pure beef on selected restaurant menus worldwide. Praised for quality, flavor, marbling, taste, and consistency. Murray Pure is 100% Australian owned and made. All beef is processed locally. It goes without saying that Murray Pure's animal welfare is certified through the Australian Animal Welfare Certification (AAWCS) scheme, which upholds the strictest of standards of welfare accreditation for agriculture animals. All images and videos are 100% real - see for yourself.




Contents

Contents 1 Roast
Weight Approx. 500g (17.6oz.)
Serves Serves 2-3

Shipping & Handling

Shipping Shipping and delivery is frozen
Handling Keep frozen below -18°C (0°F)
Defrosting Time In the fridge: approx. 24h
In ice-water: approx. 4h
Cooking Method Grill, Cast-Iron Skillet, Fry-Pan, Oven
Expiration Frozen: see packaging label (usually more than 3 months)
Chilled: Please consume unopened pack within 5 days.


Details

Also known as Filet, Fillet, Chateaubriand, Petite Steak, Tenderloin, Mignon
Country of Origin Australia
Region Upper Murray River, New South Wales
Ingredients Beef
Cut from Tenderloin
Category Steaks, Roast
Packaging Individually vacuum packed

About Murray Pure Beef

✔ Australian Animal Welfare Certified (AAWC) - which upholds the strictest of standards of welfare accreditation for agriculture animals.

✔ 100% grass-fed and grass-finished beef. Pasture-raised for life on open pasture-land along the Murray River in New South Wales, Australia.

✔ Humanely raised and treated with respect by family-owned farms. All farms are 100% Australian owned.

✔ All cattle are raised without the use of growth-promoting hormones, antibiotics, and GMOs.

✔ Perfectly balanced and sustainable natural environment. No use of pesticides or herbicides on pasture.

✔ High grade of marbling through a selective breeding process and a final hand-selection. Murray Pure beef comes with a grade of marbling not commonly available amongst 100% grass-fed and grass-finished beef.

✔ Cattle raised in a sustainable microclimate. Glistening blades of grass, warming sun, mountain pure air, high annual rainfall, and sustainable river systems.

✔ Directly sourced from Murray Pure in Australia and imported by Horizon Farms at the freshest state possible. Locally processed into smaller cuts in Japan and then flash-frozen at the best state for long-lasting quality.

Murray Pure Beef

Partnering with local farmers who are underpinned by a rich history of agricultural know-how and livestock that is grown on the pasture, fresh water, and pure air that surrounds the valleys of the mighty Murray River is what makes Murray Pure pure. This unique climate allows Murray pure livestock to live in their natural state all year round. 

 

At A Glance

Cattle Breed English Hereford and Black Angus Breed
Farm/Ranch Family farms along the Upper Murray River
Region New South Wales, Australia
Breeding 100% free-range on open pastures for life.
Feeding 100% grass-fed for life on open pasture.
Traceability 100% fully traceable from farm to fork.
Growth-Hormones Never
GMO-feed Never
Antibiotics Never
Pesticides Never
Steroids Never
Export and Processing Directly imported from Australia to Japan by Horizon Farms, locally processed in Japan, and then flash-frozen for freshness and longevity.


Beef Filet Roast Recipe Instructions

Murray Pure Premium Grass Fed Filet Roast

Defrost the pack in the fridge for approx. 24 hours or more. Once completely defrosted take it out of the packaging and let it "breathe" for 15 minutes at room temperature. Pat dry with a paper towel. If you are planning to cook the filet as a roast we highly recommend tying the roast up with a butchers twine so it retains its shape.

Murray Pure Premium Grass Fed Filet Roast

You can either cook the roast as is or cut it into smaller filet steaks aka filet mignons. In your example, we will be showing you how to cook the small roast in the fry-pan.

Murray Pure Premium Grass Fed Filet Roast

Season the filet roast with your favorite seasoning or keep it simple to sea salt and freshly ground pepper. Either rub the roast with plenty of olive oil or use salt-free butter when cooking. The tenderloin is very lean and you need to make sure it does not cook dry. 

Murray Pure Premium Grass Fed Filet Roast

A roast of 500g can usually be cooked in the fry plan on very very low heat. A roast of 1kg is better cooked in an oven. When cooking in the fry-pan you need to make sure the filet never runs dry - add more butter if necessary.

Murray Pure Premium Grass Fed Filet Roast

Keep turning. As you see the outside layer is cooking while the inside is still raw and uncooked. Always use a thermometer to measure the doneness of thick steaks and roasts.

Murray Pure Premium Grass Fed Filet Roast

If your roast can stand, make it stand of all sides. Remember, cook slow and low and turn often.

Murray Pure Premium Grass Fed Filet Roast

After about 25-30 minutes the small roast should have reached a core temperature of 50 degrees Celsius (125 degrees Fahrenheit)

Murray Pure Premium Grass Fed Filet Roast

Take the roast away from the heat and place on a cutting board. The roast's core is still cooking on residual heat and we want to keep it that way. Use aluminum foil and loosely cover the roast and let it rest for at least 10 minutes.

Murray Pure Premium Grass Fed Filet Roast

Next, use a large sharp knife and cut the roast into thick slices or medallions. Perfectly cooked to medium rare.

Murray Pure Premium Grass Fed Filet Roast

The “juice” looks and tastes nothing like actual blood, because it is not. This is called myoglobin, and it's a protein. Sprinkle with sea salt and serve with vegetables. Serve while warm for a butter soft and juicy taste experience.

Customer Reviews

Based on 1 review
100%
(1)
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Y
Yahoo
Soft, delicious and beautiful

Translated from Japanese: I was looking for red and delicious meat.
It's just perfect.
It's tender and the more you chew the more delicious the meat gets and you can’t taste anything like animal odor.
And above all, the meat is beautiful. Of course, since the shop is organic, no strange coloring agents will be used.
Of course, you can enjoy freshly cooked hot steak, but I also recommend having the meat cooled down as steak sandwich with toasted bread and vegetables.


Recommended Products

Customer Reviews

Based on 20 reviews
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Y
Y.
I have a feeling that this will become a standard for celebrations!

Translated from Japanese: Even though the taste is strong, the fat is really delicious!!!
When eating this store’s chicken breast, I realized there’s a difference to usual chicken and because a family member’s birthday is near, I’ve decided to order this whole chicken.
I cooked it the same as always, but the meat quality is completely different!
The whole family is a total fan of this taste and aroma. Thank you (^^)

A
A.
いいお肉です

オーブンで焼きましたが、
出てきた鶏の油も透き通っていて、
くせなく、とてもおいしいかったです。
次も購入します。

A
A.
I made Samgyetang with it

Translated from Japanese: Although I have bought several types of chicken here already, it’s my first time trying this whole chicken.
To prepare it carefully, I washed it, but even so, there was no fat or blood on the chicken.
It was the same with the other chicken products I already tried, but there was also not the characteristic (strong) smell of chicken.

Because it’s hard to know the chicken’s life from the packs that you can find in the supermarket, I could finally feel with this product that the chicken’s life was spent preciously. I’m thankful I’m able to enjoy this chicken meat and won’t waste a bite, as one shouldn’t forget this animal once had a precious life, too.
Although I boiled it for 1½ hours, the meat didn’t get dry, the fat sticking to the meat had no unpleasant smell and I got a soup with a golden color.

I order all the meat I need from this store, I’ve come to not like any other ones.
Although I eat a lot less meat now, I have not become a vegetarian or vegan yet, so I think I want to not forget to at least be thankful for the meal this chicken gave me.

I’m sorry for this long comment.
I will order again.

A
A.
I tried a whole chicken for the first time.

Translated from Japanese: Preciously raised chickens packaged carefully (for delivery) arrived in the best condition possible.
I grilled it with natural salt and thyme from my garden. It was really delicious, a complete success. Even cooled down packed inside a bento, there is no unpleasant smell.

A
A.
Thank you HORIZON FARMS!! (。◕ˇДˇ◕。)/

Translated from Japanese: With this product, I made roast chicken for the first time.
I marinated it for 1 hour with salt and pepper and rosemary. After filling the chicken with garlic, I baked it thoroughly in the oven.
My daughter was so happy! “This is incredibly delicious!!!” She said.
I know that if you defrost this store’s chicken, you have to process it cleanly.
Inside a vacuum pack, the quality also remains the same.
It was really delicious meat.
More than the smell, the taste was rich in flavor.
It was amazing!!!
My daughter has a pesticide and antibiotics allergy.
For that reason, we bought the most expensive organic chicken meat we could find in a supermarket to cook with it.
But the quality of the oil of the top-grade supermarket chicken and this store’s chicken is different!
Even if you eat a lot, your stomach doesn’t feel heavy.
Surprisingly, it was even a pleasure to clean the plates and the oven.
I want to film myself cleaning and show everyone.

Customer Reviews

Based on 6 reviews
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Y
Yahoo

Translated from Japanese: If it's this big, it's worth cooking, so I divided it into two parts to eat in a stew and grill it. I enjoyed the unique aroma of lamb. It was fresh and beautiful meat.

Y
Yahoo

Translated from Japanese: It’s a good product for those who like the scent of lamb with good meat quality.

J
Japanese

Translated from Japanese: This is a reorder. I want to make stew, but they don't sell a whole piece of lamb anywhere near me.
It’s delicious even if it’s cut thinly and suits Genghis Khan.

J
Japanese
Delicious

Translated from Japanese: Although it’s frozen, if you take the time to thaw it, the meat will be very moist without any unpleasant smell. I boiled it in thyme, chickpea, turmeric, and paprika. Nothing beats this.

A
Anonymous
Exactly like the picture!

Translated from Japanese: You can enjoy that there is no difference between the picture and the actual amount of meat in person. There’s nothing to complain about if you get this amount for a discounted price! The shop’s correspondence is also good.

Customer Reviews

Based on 5 reviews
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(5)
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Y
Yahoo
I recommend it!

Translated from Japanese: I bought it to have BBQ with friends.
I marinated it for a short time with garlic, rock salt, olive oil and rosemary and then grilled it. It was very soft. It didn’t smell and everyone liked it!
A friend who had been in Australia for a long time praised it as "the most delicious lamb I've ever eaten" and my popularity has gone up haha. The gorgeous appearance and flavor are perfect. I will order again!
Without cutting it, I cooked it from the side of the fat and wrapped it in foil to heat it. After that, I cut it and lightly roasted each cross section and lightly sprinkled lemon and black pepper on top. Easy and super delicious! I recommend it.

J
Japanese
Delicious!

Translated from Japanese: I'd be happy if the price was a little more reasonable, but it can't be helped if it's a good product!
Thank you!

J
Japanese
It was delicious

Translated from Japanese: The meat was very soft and juicy, and it was delicious without any unpleasant smell.
My family who ate lamb for the first time also said it’s tastier than beef! I was impressed. We will order again.

A
Anonymous
My most hated food turned into my favorite

Translated from Japanese: Previously, lamb meat in Hokkaido was very smelly, so I disliked lamb meat from that point on.
But lately, my wife has been cooking this shop’s meat at home and at first, I refused to eat it. But then I thought, what? This is really lamb? There was no smell, the meat was soft and somehow I ate up everything. I will order again, as it was very very delicious.

A
Anonymous
Lovely

I had this lamb chops with my boyfriend. At first he was very sceptical because he had lamb once in Hokkaido and it was gross. But after convincing him that high quality lamb isn't tangy, he gave it a try and was stunned. This lamb is really delicious and tender. We both love it

Customer Reviews

Based on 5 reviews
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J
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Safe, organic and delicious

Translated from Japanese: It was delicious with a very gentle taste. You can verify the origin of the ingredients and because high quality chicken was used, you can eat with confidence. You can't get a frozen meat pie like this anywhere else. The volume was solid, and I was full with this alone. It’s a meat pie that you want to keep in stock.

J
J.
Gentle taste

Translated from Japanese: Chicken pie with a natural and gentle taste. There wasn’t a strong taste of unnatural seasonings, so it was very delicious.
I don’t like green peas, but I could eat this pie without the green peas interfering with the taste of other ingredients.
My family is a family of three, so I'd be happy if there were three sold together.

J
J.
Decided to have this on a regular!

Translated from Japanese: When using my oven, after 35 minutes, the dough on the side of the pie was still white even though the upper part was brown already, but it was delicious anyway. The dough is crispy and the contents are delicious with the scent of laurel, and when you don't have time to cook, you can have it with either salad or soup as a full meal.
If you have lamb sheep meat or minced wild boar, I will buy it!
I would like you to sell frozen puff pastry made from organic flour and butter in the future. You can't go shopping too far in times of Corona, so if you have pie dough made from organically grown ingredients online, you can always make tart with fruits ... Chicken liver pie wrapping ... Please consider it!

P
P.
Absolutely Delicious!

I love chicken pies and these certainly did not disappoint, from the flaky pastry to the rich, very tasty filling! Highly recommend these delicious pies!

J
J.
Perfect for lunch and light meals.

Translated from Japanese: One pie is enough to fill you up. The taste was not too strong and it was very delicious.
It seems to be very useful for holiday brunch, and it’s a nice product to have in the freezer.
I want to order it again in the future.